yangon social enterprise sector set for boost with launch of new ‘good guide map’

The Yangon Good Guide, a map which connects tourists and city explorers to the city’s best social enterprises, offers a much-needed lifeline to innovative entrepreneurs who actively support their local communities.

 

Research shows that international visitors are becoming much more socially and environmentally aware, often seeking out ways to make a positive impact in the cities and countries they visit. The Yangon Good Guide provides a direct link to help them achieve that, making a strong contribution to the city’s evolving tourist sector.

 

The Good Guide Map currently connects people to 20 social enterprises around Yangon while providing a platform for businesses to engage with one another in a collaborative spirit. It invites locals and tourists alike to be more curious about the products and services they purchase and supports and encourages them to be part of the triple bottom line that links social, environment and profit.